• SEO

    Basic SEO Rules For Beginners

    Search engine optimization for your website is pretty straight forward, but it can seem complicated. Basically, the point of SEO is to make everything simpler and cleaner. This is the way search engines like it. And, if you use the “KISS” principle, “keep it simple, stupid”, even a beginner can optimize a website well. Everything…

  • SEO

    Ad Network Ménage à Trois: Bing, Yahoo!, Google

    Yahoo! Tests Google Again Back in July we noticed Yahoo! was testing Google-powered search results. From that post… When Yahoo! recently renewed their search deal with Microsoft, Yahoo! was once again allowed to sell their own desktop search ads & they are only required to give 51% of the search volume to Bing. There has…

  • SEO

    Google's Algorithm Changes

    For SEO experts and marketing teams from Utah to New York, Google’s new algorithm changes are going to make an impact. Although Google changes its algorithm about 500 times a year (mostly in small, minor ways), occasionally the Internet search engine mammoth comes out with a major update. These major updates change search results in…

  • SEO

    Publisher Blocking: How the Web Was Lost

    Streaming Apps Google recently announced app streaming, where they can showcase & deep link into apps in the search results even if users do not have those apps installed. How it works is rather than users installing the app, Google has the app installed on a computer in their cloud & then shows users a…

  • SEO

    Restoring Firefox Extensions After The Firefox 43 Update

    Update: Our extensions are now signed, so you should be able to download the most recent version of them & use them with the most recent version of Firefox without having to mess with the Firefox plugin option security settings. Firefox recently updated to version 43 & with that, they automatically disabled all extensions which…

  • SEO

    Maintaining Ethical Standards in SEO

    In all kinds of businesses, credibility is important. This is one of the primary principles that are being established by the companies. It must be prioritized above all other things because if not, they will surely loose their customers. In every country, there is always a provision that sets ethical standards when it deals about…

  • SEO

    The 4 Fundamental Steps of Conversion Optimization

    Once upon a time, I was sitting in my office looking over data for one our new clients and reviewing the conversion project roadmap. The phone rang and on the other end was the VP of marketing for a multi-billion-dollar company. It is very unusual to get an unannounced call from someone at his level,…

  • SEO

    Yahoo Optimization

    Sometime pages that ranked high in Google did not do so well in Yahoo! But beware – some of the keyword-rich sites on Yahoo! Although there is no doubt that the algorithms of the two search engines are different, since both are constantly changing, none of them is made publicly available by its authors and…

  • SEO

    Do Bad Backlinks Hurt Your Search Engine Ranking?

    I am sure you have heard the “bad links to a blog hurts its search engine ranking position” phrase, once or twice. As you know link building is one of the most important part of a SEO (Search Engine Optimization). A good backlink building campaign helps your blog’s ranking position, as well as driving quality…

  • SEO

    Search Engine Optimization Guide for Webmasters [senior Hs Paper]

    Introduction Search Engines have developed into the Internet’s most popular and powerful source of information, accounting for an estimated 80% of the Internet’s traffic (Heche, 2007, p. 1). As a result, website owners are realizing the power in such devises and are shifting marketing budgets into the optimization of their sites specifically for search engines….